ARTICLES ABOUT

Home > Articles > PR-campaigns

PR-campaigns

For a media outlet, PR-campaign is a key to succeeding in promoting oneself and raising its visibility in the Internet and offline.

 

To create a successful PR-campaign you need to understand it’s a lengthy and complicated process – with many tasks to cover and multiple goals to achieve.

 

PR-campaign is much more than an ordinary advertising campaign, which can be one of its elements, though.

 

A comprehensive and effective PR-campaign consists of several key elements:

 

- Creation of a compelling image of your media outlet and its sustainment;

 

- Reputation creation and management;

 

- Building up a core audience of loyal viewers.

 

YBMG is more than capable of creating a highly professional PR-campaign that will help you achieve all the goals you set before you.

 

We divide the PR-campaign into the five stages: preparation, strategizing, commencing, and the analysis.

 

You need to take into account the fact that the proper PR-campaign might take from several months to several years – depending on the goals you set before you and the complexity of the task at hand.

 

In order to build a truly effective campaign it needs to include five necessary elements:

 

- A thorough and professional strategy;

 

- A wide variety of means used. You need to combine traditional means of advertising with new and revolutionary ones.

 

- Enough time to proceed. The average length of a PR-campaign is one year;

 

- Comprehensive approach;

 

- A sufficient style that will unite all the events and measures into a one complex and professional picture.

 

YBMG will gladly take on the responsibility of creating the best PR-campaign you have ever seen. Contact us to find out more!

  • Best Tricks for Free Facebook Marketing
  • 4 Keys to a Successful Twitter Strategy
  • 3 Best Ways to Generate Leads With LinkedIn
  • 8 Tips to Master Facebook Marketing
  • 6 Steps to Managing Your Social Media Campaign On Your Own
  • 8 + 1 Secrets for Success. LinkedIn Groups Strategy
  • 10 Tips for Excelling on Pinterest
  • Instagram vs Facebook. Find Your Platform of Choice
  • How to Create a Professional Twitter Profile
  • 6 Tips for the Team to Conquer LinkedIn
  • PR-campaigns
  • How to Get to the Top With Google Analytics